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CallVU Wows the Crowds at Competitive Hackathon

May 6, 2018


Raising eyebrows and sparking deep interest, CallVU successfully made it to the finals of the prestigious Alt-Shift Hackathon, Tel-Aviv. The event was co-facilitated by Altshuler Shaham, Israel’s leading investment firm and BlackRock, the largest investment house in the world in terms of AUM. 

Amir Shemer, CallVU’s VP of Sales, commented that the CallVU team was thrilled to participate in the experience, make it to the finals and work with such a great team. We were excited to be mentored by these two partners and thrilled to be selected as finalists. A strong indication that the judges identified CallVU as a highly promising company in terms of vision and execution of digital customer journeys for the financial industry”.


The focus of the event was on “The Future of Investment Houses”. Participating teams and start-ups worked closely with senior management and subject experts from BlackRock to come up with solutions that would enhance the provision of investment products and optimize the performance of portfolios. Amir continued “BlackRock top executives challenged us with interesting use cases that reflect the industry’s critical pain points; how to better onboard new customers and how to increase digital self-service, with or without a mobile app installed”.


The priority for the judges was on solutions that would enable an investment house and financial institutions to screen and manage investments risk, optimize client experiences, whilst also utilize internal company data to enhance growth. Priority was given to ideas the involved big data, AI, advanced analytics, Cyber and Natural-language processing.


The CallVU team which was comprised by both of our business and R&D staff, introduced a new concept that combined a digital visual on the customer’s mobile together with conversational voice assistance, like Amazon’s Alexa. Within the 24 hour time period of the hackathon our team developed the use case of a loan application process. “The use case we developed turned an existing cumbersome manual process in to a quick and efficient self-service journey” said Amir. The solution incorporated a series of technological features including voice assistance, applying big data to customer portfolio information, onboarding e-Forms, uniquely branded web pages and a live agent-customer collaboration portal. All of which were combined to successfully complete and shorten the digital transaction.


The new name reflects our expanded focus on delivering digital self-service experiences and agent productivity tools.